Your sales pitch can make or break the deal, so it’s a good idea to have that nailed down before meeting with your customer. It’s your opening line, your verbal business card, and the first thing your customer will hear when you call or meet with them.
I’ve been in sales for almost 16 years and have heard my fair share of both great and less-than-stellar pitches.
For this post, I’d like to discuss the anatomy of a good sales pitch and share examples of the best sales pitches I’ve ever heard.
Salespeople are past the
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