Already been ghosted by a few prospects this holiday season? You’re not alone, and it might not be because they’re not interested. Planning, budgetary shifts, and vacation are all reasons we lose track with prospects at the end of the year — but it matters how and when you follow up in January.

To help, I’ve outlined nine tips for re-engaging with prospects and clients after the new year. None of them lead with a hard sell, and each of them centers around offering value to your prospect. Incorporate these tips into your Q1 sales strategy and see what they

Sales Route

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