Businesses exist to make money. That’s not a particularly shocking or controversial statement, but it still bears repeating. Every company has its eyes on its bottom line and, in turn, is mindful of its profit margin — the most definitive metric of how successful your sales efforts are, relative to your expenses.

Here, we’ll take a closer look at how to increase profit margin, go over what typical profit margins look like by industry, and see how you can gauge how solid yours is.

Ways to Increase Profit Margin 1. Audit your strategies to identify inefficiency.

Increasing your profit

Sales Manager

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