Sales prospecting is probably the hardest and most time consuming part of your job as a sales rep. However, it’s an important part of the role to find potential customers who are a great fit and have long-term value to the business.

With the never-ending debate about whether leads should be sales or marketing qualified, you spend a substantial part of your work week prospecting new business via email, social media, in person, and through referrals to make sure the leads you work are worth your while.

Best Sales Email Templates 1. Congratulate them.

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