Want to improve productivity across your sales team, standardize best practices, reduce ramp-up time, and make your salespeople more autonomous?
Create a sales playbook.
In this guide, we’ll talk about what a sales playbook is, how to create one, plays to consider running, as well as introduce you to a template to help you throughout the process. Let’s get started.
A sales playbook might also include sample emails and scripts to guide reps through all parts of the buyer’s journey and actions like demos, lead qualification, negotiation, and more.
This post was originally published on this site