by Kamyar Shah | Apr 16, 2026 | Car Dealership
Car dealership marketing has changed more in the past five years than in the previous twenty. The buyer who walks your floor today has already visited 4.2 websites, watched 3 or more video reviews, and spent an average of 14 hours online before making contact. They...
by Kamyar Shah | Mar 23, 2026 | Sale Enablement
Marketing and sales misalignment costs the average B2B company 10–15% of annual revenue. The problem is not communication — it is the absence of a shared operating system. Marketing measures leads generated; sales measures deals closed. Without a common definition of...
